Clever Small Business Name?: "Curl Up and Dye"
While traveling on a country road, anything is possible. I had to stop and ponder when I encountered this small business on a recent camping trip with my wife and daughter. The bold approach of this small town boutique hair shop took my eyes of the cows. But, before you pass judgement, think of this: they must have enough loyal customers to name their business "Curl Up and Dye." Unfortunately, no matter how tightly the name clung to me or how syrupy sweet the font was; I continue to doubt the safety of any encounter with a pair of their scissors.
What do you think?
TECHNORATI TAGS: Small Branding | Small Business | Branding | Brand Experience | Value | Customer Experience | Experience Design | Marketing | Entrepreneur | Entrepreneurship | Solopreneur
posted by Thomas Milkovic
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1 Comments:
Great Blog! I am not too sure about the name, but I think on one hand the name is whimsy and bold. I think unless a business as a tiny niche and believe they can get loyal users, maybe the whimsy could be saved for a promotional sign.
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